Jan 02, 2025  
2017-2018 Archived Catalog 
    
Catalog Navigation
  Catalog Home
  Welcome
  Getting Started
  General Academic Information
  Instructional Support Services
  Student Resources and Services
  Programs of Study
  Transfer Guides
  Course Descriptions
  Administration, Faculty and Staff
  Glossary of College and Financial Aid Terms
  Archived Catalogs (2015 and prior)
HELP
2017-2018 Archived Catalog

MKTG-150 Principles of Marketing

Credits 3 / 3 Contact Hours
Pre-requisite: Placement into RDNG-016  (ACSR-016).
This course is designed as an introduction to the marketing environment and the role marketing plays in that environment. The course is intended to cover the marketing mix entrepreneurship consumer behavior and ethics in the business world of today and tomorrow.