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2016-2017 Archived Catalog 
    
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2016-2017 Archived Catalog

ENTR-230 Entrepreneurial Marketing

Credits 3 /
Placement into ENGL-100 (ACSR-100) or completion of RDNG-030.
In this course the student will gain insights essential for marketing an entrepreneurial venture utilizing innovative and financially responsible marketing strategies. The student will analyze marketing philosophies implemented by key successful entrepreneurs. Additionally the student will prepare a marketing plan to launch the entrepreneurship venture and marketing plan to implement during the first two years of business operation.