May 10, 2024  
2016-2017 Archived Catalog 
    
2016-2017 Archived Catalog

MKTG-251 Management of Marketing Techniques

Credits 4 / 4 Contact Hours
Prerequisite: Placement into RDNG-016  (ACSR-016)
This course provides students with the opportunity to learn and practice a case-problem approach to studying Marketing Management integrating materials from previous courses in a decision-making framework.