MAET-200 Television & Commercial Production

Credits 4 / 6 Contact Hours
Pre-requisite: Placement into ACRD-090, ACRD-091 or ACRD-092, completion of ELAP-110 with a minimum grade of 2.0, or successful completion of ACRD-080; MAET-100
Emphasis is placed on advanced production techniques for content that may be distributed on broadcast cable and streaming media platforms. Students will also produce commercial advertisements and promotional marketing videos while working both in the field and a studio environment.

Course Outcomes
1. Write, produce and direct video productions and begin to develop a reel of samples for a portfolio 2. Identify and describe the key objectives of lighting 3. Demonstrate the procedure of measuring illumination with an incident light meter and a waveform monitor 4. Describe color temperature and explain how it is measured 5. Identify and define the three properties (HSL) of illumination 6. Identify and define the two qualities (specular and diffused) of illumination 7. Identify and describe the usage and capabilities of various lighting instruments 8. Calculate the amperage load of multiple lighting instruments. 9. Demonstrate the method for properly operating a studio lighting board 10. Demonstrate the proper procedure for moving and mounting lighting instruments 11. Apply various lighting setups including Three Point, Four Point, Quadrant, Cross Key, and Split Cross Key 12. Develop a floor plan and lighting plot used in the creation of a video production 13. Demonstrate the proper procedure for lighting a chroma key wall 14. Demonstrate the proper procedures for utilizing chroma key technology in a video production 15. Demonstrate the ability to use advanced Non-linear editing (NLE) transitions, effects, image and color correction, composts and graphics 16. Demonstrate the ability to use a lower third graphic 17. Demonstrate the process of animating properties over time, creating motion paths, creating keyframe assistants, etc. within a video compositing program 18. Diagram and describe the components and interconnection of hardware that make up a computer-based editing system 19. Demonstrate the proper procedures rendering chroma key technology in a Non-Linear Editing system 20. Demonstrate the process of re-linking, clips, subclips and sequence materials for an editing project 21. Demonstrate the method of setting up and operating a teleprompter 22. Identify the roles and responsibilities of television production personnel 23. Demonstrate the six standard camera/pedestal movements including Pedestal, Dolly, Truck, Pan, Tilt, and Arc 24. Demonstrate 4-Step Process for preparing a camera image for production: Zoom In, Focus, Zoom Out, and Compose 25. Identify and discuss the terms, techniques and technologies, as well as the opportunities and constraints, involved in the production video programming for television and the web 26. Critique a variety of programs produced for television and the web 27. Participate as a member of a production team in a variety of positions 28. Research equipment rental and purchase costs, and incorporate that research into preparing budgets for the production of a variety of programs 29. Route microphones and other audio devices into the inputs on the audio mixer using a patch panel 30. Position microphones for studio and on-location shooting 31. Demonstrate the procedures for calibrating recording and monitoring devices.