Dec 01, 2023  
2019-2020 Archived Catalog 
2019-2020 Archived Catalog

ART.-245 Publication Design for Web I

Credits 3 / 6 Contact Hours
Pre-requisite: Placement into RDNG-030 (ACSR-030), completion of ELAP-110 with a minimum grade of 2.0, or successful completion of RDNG-016 or ACLT-074 with a minimum grade of 3.0; Pre-requisite: Minimum 2.0 in ART.-146.


This course examines the role of the artist and graphic designer as entrepreneur, and preparation for a career in related fields. Students will research, design, and develop a self-promotion campaign, explore their career intentions, examine legal, copyright, and business practices, as well as prepare for entering the job market. Students will also prepare for, and participate in, portfolio reviews that showcase their design work, both in the physical and digital environments.

Course Outcomes
●       Explain the principles of web design, and its role in the field of visual communications.

●       Explain the principles of app design or other current digital online media and its role in the field of visual communications.

●       Combine text and graphics in a manner that effectively reflects the subject matter, message, and client character, as well as take into consideration restrictions and advantages of designing for digital environments.

●       Gain skills in designing with type and graphics in a digital environment.

●       Students learn the use of industry software and related markup language.

●       Students analyze and apply skills in the design of a digital publication that exists in a multi-directional (non-sequential) format.

●       Through proper research, examination and implementation, students will gain understanding in design, production, and use of website development and design for digital environments and experiences.

●       Organize and complete tasks independently as well as with your fellow classmates.

●       Manage time for completing projects and exercises.

●       Demonstrate correct file management protocols as required for each project.

●       Critique designs and compositions using art and design terminology.