ART.-146 Typography and Type Design

Credits 3 / 6 Contact Hours
Pre-requisite: Placement into RDNG-016 (ACSR-016); Pre-requisite: Minimum 2.0 in ART.-131   or MAET 100  
Typography is what sets designers apart from other artists. In visual communication, typography must be integrated into a total design. The focus of this course is on the introduction to typography design classification, the use of type as a design element, and assignments focusing on the practical application of type using traditional and digital media.

Course Outcomes
●       Apply the principles and elements of design in compositions.

●       Learn the basic principles of typography and type design.

●       Examine and describe the history of letterforms and typographic technology.

●       Recall typographic terminology and measurement systems to communicate with clients and colleagues.

●       Evaluate the differences between letterforms and choose suitable typefaces for a variety of graphic design solutions.

●       Classify type in order to compare the differences between typefaces.

●       Demonstrate proficiency using industry standard software to create typographic compositions.

●       Complete tasks independently as well as with your fellow classmates.

●       Manage time for completing projects and exercises.

●       Demonstrate correct file management protocols as required for each project.

●       Critique designs and compositions using art and design terminology.